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TrainingCraft

My Thoughts

Why Your Team's Communication Skills Are Costing You Money (And How to Fix It Without the Corporate Fluff)

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Three months ago, I watched a $40,000 deal walk out the door because Sarah from accounts couldn't explain our pricing structure without sounding like she was reading from a manual written by robots. The client literally said, "I'm confused" and left. That's when it hit me—we'd spent thousands on new CRM software and flashy marketing, but our people couldn't hold a decent conversation to save their lives.

After 18 years of running training workshops across Australia, I've seen this same story play out in boardrooms from Bondi to Broome. Companies obsess over the latest productivity apps while their teams communicate like they're speaking different languages. It's mental.

The Real Cost of Poor Communication (Spoiler: It's Massive)

Here's what nobody talks about in those feel-good HR seminars: bad communication doesn't just hurt feelings—it destroys profits. I've tracked this across 200+ workplaces, and the numbers are staggering. Teams with poor communication waste an average of 21 hours per week on misunderstandings, repeated work, and damage control.

Twenty-one hours. That's more than half a working week down the drain.

But here's where it gets interesting. The companies that actually invest in proper communication training see returns within 90 days. Not months or years—days. Because when people can actually express their ideas clearly and listen properly, everything else falls into place.

Why Most Communication Training Is Absolute Rubbish

Let me be brutally honest here. Most workplace communication training is a joke. You know the type—some consultant flies in from Melbourne, shows PowerPoint slides about "active listening," makes everyone do role-plays that feel like amateur theatre, then disappears with a hefty invoice.

I used to do exactly this kind of training. Guilty as charged.

The problem is treating communication like it's some mystical soft skill that can't be measured. Bollocks. Communication is a technical skill, just like using Excel or operating machinery. It has specific techniques, measurable outcomes, and clear benchmarks for improvement.

The Three Communication Disasters Every Australian Workplace Faces

1. The Email Epidemic

Walk into any office at 3 PM and count how many people are staring at their inboxes with that glazed expression. Email has become the corporate equivalent of musical chairs—everyone's running around in circles, but nobody's actually getting anywhere.

The average office worker sends 40 emails per day and receives 85. That's 125 opportunities for miscommunication, confusion, and complete cock-ups. And don't get me started on "Reply All" disasters.

2. Meeting Madness

Meetings are where good ideas go to die. I've sat through presentations where the speaker took 20 minutes to explain something that could've been covered in a single paragraph. Meanwhile, half the room is mentally planning their weekend while the other half is checking their phones under the table.

The worst part? Most people leave meetings unclear about what they're supposed to do next. It's like watching a really expensive, really boring game of Chinese whispers.

3. The Generational Gap

Here's where things get spicy. You've got Baby Boomers who want face-to-face conversations, Gen X who prefer email, Millennials who live on Slack, and Gen Z who communicate entirely through memes and 15-second videos.

Nobody's wrong, but nobody's speaking the same language either. It's like trying to run a restaurant where the kitchen staff speaks French, the waiters speak Italian, and the customers are ordering in Mandarin.

What Actually Works (Based on Real Results, Not Theory)

After years of trial and error, I've cracked the code on what actually improves workplace communication. Forget the corporate buzzwords—here's what moves the needle:

Start With Listening (No, Really)

Everyone thinks they're a good listener. Everyone is wrong. Good listening is like good driving—it requires constant attention, specific techniques, and regular practice. Most people listen just long enough to formulate their response, which isn't listening at all.

I teach a simple technique called the "3-Second Rule." After someone finishes speaking, count to three before responding. Sounds ridiculous? Try it for a week and watch how much more you actually hear.

Make Email Work FOR You

Email isn't evil—it's just poorly executed. The secret is treating every email like a mini business proposal. Clear subject line, specific action required, deadline stated upfront. No novels, no corporate speak, no "I hope this email finds you well" nonsense.

Subject: "Budget approval needed by Friday 2 PM for Q4 marketing campaign"

Body: "Hi John, need your approval for the attached $15K marketing budget. Key points:

  • Targets 25-40 demographic in Sydney/Melbourne
  • Expected ROI: 3:1 based on last quarter's data
  • Campaign launches Monday if approved by Friday 2 PM

Questions? Call me. Otherwise, just reply 'approved' or 'rejected with reasons.'"

Done. No fluff, no confusion, no back-and-forth emails asking for clarification.

Fix Your Meetings or Kill Them

Here's a radical idea: most meetings should be emails. If you can't clearly explain why you need people in a room together, don't book the room.

For meetings that actually need to happen, follow the Netflix rule—if it's boring after 10 minutes, turn it off. Same principle applies. No agenda? No meeting. No decisions being made? No meeting. No clear outcomes? You guessed it—no meeting.

The Australian Advantage (Why We're Actually Good at This)

Australians have a natural communication advantage that most countries would kill for. We're direct without being rude, casual without being unprofessional, and we cut through BS faster than a hot knife through butter.

The problem is we've let corporate culture dilute these strengths. We've started saying "circle back" instead of "let's talk later" and "let's unpack this" instead of "what do you mean?" It's like watching someone trade a ute for a Smart car—technically it still gets you places, but why would you?

Companies like Atlassian and Canva have built billion-dollar businesses partly because they communicate like actual humans, not corporate robots. They've figured out that clear, honest communication isn't just nice to have—it's a competitive advantage.

The Time Management Training Connection

Here's something that surprised me: communication problems and time management problems are basically the same issue wearing different hats. When people can't communicate clearly, everything takes longer. When people can't manage their time, they communicate poorly because they're always rushing.

I've started running combined sessions that tackle both issues together. Results have been phenomenal. Teams that improve their communication automatically get better at managing their time, and vice versa. It's like discovering that your car runs better when you put air in all four tyres instead of just one.

The Technology Trap (And How to Avoid It)

Every week, some company contacts me because they've bought expensive communication software that nobody uses. Slack channels that are ghost towns. Project management tools that create more confusion than clarity. Video conferencing systems that make everyone look like they're underwater.

Technology doesn't solve communication problems—it just makes them faster and more expensive.

The solution isn't more apps; it's better basics. Master face-to-face conversations, then add technology that supports those skills rather than replacing them.

What Success Actually Looks Like

Good workplace communication isn't about everyone being best mates or never having disagreements. It's about efficiency and results. Here's what I see in workplaces that get it right:

  • Decisions get made quickly because people ask direct questions and give straight answers
  • Projects finish on time because everyone knows exactly what they're supposed to do
  • Conflicts get resolved before they become dramas because people address issues early
  • New team members get up to speed faster because information flows clearly
  • Customers stay loyal because every interaction feels professional and helpful

It's not rocket science, but it requires deliberate practice and honest feedback.

The Implementation Reality Check

Here's the part where most companies stumble. They get excited about improving communication, run a workshop or two, then wonder why nothing changes three months later.

Communication skills are like fitness—you can't do a weekend bootcamp and expect to run a marathon. It requires consistent practice, regular feedback, and genuine commitment from leadership.

The companies that succeed treat communication training like sales training—as an ongoing investment in their people's ability to get results, not a one-time event to tick a box.

The Bottom Line

Poor communication costs Australian businesses billions every year through wasted time, lost opportunities, and completely avoidable mistakes. The fix isn't complicated, but it does require companies to stop treating communication as a "soft skill" that people should just figure out naturally.

Invest in proper training. Practice the basics religiously. Measure the results. And for the love of all that's holy, stop using corporate jargon when plain English will do.

Your bottom line will thank you. Your team will thank you. And your customers will actually understand what you're trying to tell them.

Which, let's be honest, would be a refreshing change.